JOMA JEWELLERY black friday campaign 1
SKILLS & EXPERIENCE.
For the Black Friday launch, I led the creative concept from development through to execution, creating a cohesive campaign that was rolled out across social media, web, email and blog content.
social media
Teaser Instagram post
Created an animated teaser to build anticipation and excitement ahead of the upcoming Black Friday promotion.
Daily Deal Instagram post
Opening animation for the Instagram Story, introducing each of the daily Black Friday deals.
This design concept was also adapted across multiple channels and formats, to use for both organic and paid socials and ads.
Email designs
homepage